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Switching support included Depth scales by tier — not a hidden upsell Pricing
Three complete Founder Launch Plans for premium local brands with switching support included.
Starter, Studio, and Signature bundle launch, platform access, and growth tools — priced monthly for 18 months, then renewal platform rates.
Founder Launch Plans from $249 /mo
Try the estimator → Renewals from $149/mo
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Growth tools included Studio and Signature include analytics, commerce, and more ▣
Inquiry-first pricing No public checkout maze or self-serve add-on stack Founder Launch Plan model
One complete plan — launch term, then renewal
Each Founder Launch Plan bundles launch work, platform access, switching support, and the growth tools your tier includes. You are not buying a bare platform and stacking seven add-ons on day one.
1 Launch term · 18 monthly payments
Complete package at the Founder rate
Starter, Studio, or Signature pricing covers guided launch, branded app setup, and included growth posture for your tier — priced monthly for 18 months.
2 Renewal · platform continuation
Renew at the tier renewal rate
After the launch term, platform access continues at the renewal rate shown for your tier. Studio and Signature keep growth tools included.
Starter App Launch
$249/mo × 18 months · then $149/mo renewal
Best for solo providers who need a clean branded launch with booking, payments, service setup, and basic launch testing.
Upgrade if… You need storefront, promos, or review-ready polish.
Not ideal if… You want expanded menus, products, or priority launch support.
- Guided setup for a lean solo launch
- We prepare everything your brand needs to go live — polished, stable, and ready for clients.
- Booking, deposits, and Stripe payments
- We guide you through every setup step so your brand launches smoothly and confidently. No technical experience needed.
Studio App Launch
$449/mo × 18 months · then $299/mo renewal
Best for serious solo brands that need a fuller service catalog, storefront foundation, promos/packages, client-facing copy, and review readiness.
Upgrade if… You want expanded content, multiple offers, or post-launch support.
Not ideal if… A lean solo launch with core booking and payments is enough.
- Full professional launch for serious solo brands
- Service catalog, add-ons, and client-facing copy
- Starter storefront, promos, and packages
- App store review prep and launch testing
Signature App Launch
$699/mo × 18 months · then $399/mo renewal
Best for premium brands that need expanded content, products or post-care setup, multiple offers, extended launch testing, and post-launch support.
Not ideal if… You do not need products, expanded content, or high-touch launch scope.
- High-touch launch with expanded menu and content
- Products, storefront, and post-care setup
- Multiple packages, promos, and rituals
- Post-launch support and extended launch testing
How Founder Launch Plan billing works
- Launch-term pricing runs monthly for 18 months at the approved Founder rate.
- Platform renewal continues at the renewal rate shown for your tier.
- Pay-in-full anchors are available as a secondary path on operator-led deals.
- Delivery starts after contract, commercial gates, and launch materials are ready — not on a fixed calendar promise.
| Feature | Starter $249/mo × 18 | Studio $449/mo × 18 | Signature $699/mo × 18 |
|---|---|---|---|
| Launch package scope | |||
| Best for | Simple solo launch | Serious solo brand | Premium/high-touch brand |
| Service menu setup | Core menu | Full catalog + categories | Expanded menu + content polish |
| Add-ons/packages | Basic setup | Starter packages/promos | Multiple packages/promos/rituals |
| Storefront | Basic shop setup | Starter storefront | Products/storefront/post-care |
| Copy support | Basic public settings | Client-facing copy setup | Stronger brand/content polish |
| Launch testing depth | Basic launch testing | Standard launch testing | Extended launch testing + post-launch support |
| Monthly pairing | $149/mo renewal | $299/mo renewal | $399/mo renewal |
Starter
$249/mo × 18Launch package scope
- Best for Simple solo launch
- Service menu setup Core menu
- Add-ons/packages Basic setup
- Storefront Basic shop setup
- Copy support Basic public settings
- Launch testing depth Basic launch testing
- Monthly pairing $149/mo renewal
Studio
$449/mo × 18Launch package scope
- Best for Serious solo brand
- Service menu setup Full catalog + categories
- Add-ons/packages Starter packages/promos
- Storefront Starter storefront
- Copy support Client-facing copy setup
- Launch testing depth Standard launch testing
- Monthly pairing $299/mo renewal
Signature
$699/mo × 18Launch package scope
- Best for Premium/high-touch brand
- Service menu setup Expanded menu + content polish
- Add-ons/packages Multiple packages/promos/rituals
- Storefront Products/storefront/post-care
- Copy support Stronger brand/content polish
- Launch testing depth Extended launch testing + post-launch support
- Monthly pairing $399/mo renewal
Ready to pick your Founder Launch Plan?
Compare launch scope and renewal posture in the estimator — one complete plan, not a startup-plus-monthly maze.
Try the estimator →Starter renewal
After Starter App Launch — core branded platform at the renewal rate.
$149 /mo
After 18-month launch term - Branded client app and business tools
- Booking, deposits, and service catalog
- Stripe payment setup and manual payment tracking
- Client profiles, history, and testimonials
- Starter online shop setup and basic analytics
- Transactional email, push notifications, and platform hosting
Studio renewal
After Studio App Launch — growth tools stay included at renewal.
$299 /mo
After 18-month launch term - Everything in Solo App
- Advanced analytics and AI business insights
- Promotions and client engagement tools
- Commerce Growth for products, packages, passes, and rituals
- Event specials, loyalty, and retention workflows
- Higher usage included and priority support
Signature renewal
After Signature App Launch — premium renewal with expanded switching support.
$399 /mo
After 18-month launch term - Signature-tier included growth modules
- Advanced analytics, commerce, and retention tools
- Expanded switching support posture
- Promotions, Social Hub, and client engagement
- Commerce Growth for products, packages, and passes
- Priority platform support within Signature scope
Founder Launch Plan pricing runs for 18 months at the launch rate shown, then renews at the platform rate unless your signed agreement states otherwise.
4 Build your estimate
Compare the three Founder Launch Plans side by side.
Each bundle shows launch-term pricing, renewal rate, and included growth posture. Optional storage is the only public add-on.
Request pricing guidance →Public add-on: Extra Storage & Media. Growth modules are included in Studio and Signature — not sold separately on the pricing page.
| Capabilities | Starter renewal $149 /mo | Studio renewal $299 /mo | Signature renewal $399 /mo |
|---|---|---|---|
| Core platform | |||
| Branded client app and business tools | ✓ | ✓ | ✓ |
| Platform hosting and support | Standard | Priority | Priority + launch help |
| Switching support posture | Standard | Standard | Expanded |
| Booking & payments | |||
| Booking, deposits, and service catalog | ✓ | ✓ | ✓ |
| Stripe setup and manual payment tracking | ✓ | ✓ | ✓ |
| Client experience | |||
| Client profiles, history, and testimonials | ✓ | ✓ | ✓ |
| Starter online shop setup | ✓ | ✓ | ✓ |
| Analytics tier | |||
| Reporting and business insights | Basic | Advanced + AI | Advanced + AI |
| Growth & retention | |||
| Promotions and client engagement tools | — | ✓ | ✓ |
| Commerce Growth for products, packages, and passes | — | ✓ | ✓ |
| Event specials, loyalty, and retention workflows | — | ✓ | ✓ |
| Included growth modules | — | Studio bundle | Signature bundle |
Starter renewal
$149 /moCore platform
- Branded client app and business tools ✓
- Platform hosting and support Standard
- Switching support posture Standard
Booking & payments
- Booking, deposits, and service catalog ✓
- Stripe setup and manual payment tracking ✓
Client experience
- Client profiles, history, and testimonials ✓
- Starter online shop setup ✓
Analytics tier
- Reporting and business insights Basic
Growth & retention
- Promotions and client engagement tools —
- Commerce Growth for products, packages, and passes —
- Event specials, loyalty, and retention workflows —
- Included growth modules —
Studio renewal
$299 /moCore platform
- Branded client app and business tools ✓
- Platform hosting and support Priority
- Switching support posture Standard
Booking & payments
- Booking, deposits, and service catalog ✓
- Stripe setup and manual payment tracking ✓
Client experience
- Client profiles, history, and testimonials ✓
- Starter online shop setup ✓
Analytics tier
- Reporting and business insights Advanced + AI
Growth & retention
- Promotions and client engagement tools ✓
- Commerce Growth for products, packages, and passes ✓
- Event specials, loyalty, and retention workflows ✓
- Included growth modules Studio bundle
Signature renewal
$399 /moCore platform
- Branded client app and business tools ✓
- Platform hosting and support Priority + launch help
- Switching support posture Expanded
Booking & payments
- Booking, deposits, and service catalog ✓
- Stripe setup and manual payment tracking ✓
Client experience
- Client profiles, history, and testimonials ✓
- Starter online shop setup ✓
Analytics tier
- Reporting and business insights Advanced + AI
Growth & retention
- Promotions and client engagement tools ✓
- Commerce Growth for products, packages, and passes ✓
- Event specials, loyalty, and retention workflows ✓
- Included growth modules Signature bundle
Not sure which renewal tier fits?
Compare Founder Launch Plans in the estimator — launch term, renewal rate, and optional storage add-on in one view.
Try the estimator →Built for scale. Backed by trust.
- Team permissions, separate brand data, and activity history
- Security built in on the Ownstack platform
- Platform that grows with your business
- Continuous updates & innovation
Need a custom solution?
Our team can tailor a plan for your unique needs, integrations, and compliance.
Talk to Sales →Ready to get started?
Book a strategy call with our team and launch with confidence.
Book a Strategy Call →FAQ
Common questions about pricing
How does Ownstack pricing work? ⌄
Ownstack Founder Launch Plans bundle launch work, platform access, and included growth tools into one monthly price for an 18-month commercial term. Starter, Studio, and Signature differ in scope — not a separate startup fee plus bare monthly plan plus day-one add-ons. After the launch term, brands renew at a published rate on the matching renewal tier.
What happens after the 18-month launch term? ⌄
The launch-term rate covers the bundled Founder Launch Plan — launch work, platform access, and tier-included growth tools for 18 months. The renewal rate is the ongoing platform subscription after the launch term, at a lower published monthly price on the matching renewal tier.
Can I change plans later? ⌄
Yes. You can launch with the Founder Launch Plan that fits now and move to a higher tier at renewal or through an approved upgrade path. Switching support depth scales by tier; Extra Storage & Media remains optional when you need more media allowance.
Is there a long-term contract? ⌄
Founder Launch Plans run on an 18-month commercial term at the published launch rate. After that term, brands renew at a lower published renewal rate on the matching tier (Starter, Studio, or Signature renewal). Renewal tiers include price-lock protection for the renewal period shown on the pricing page. Custom or enterprise arrangements may require specific contract terms.
Are add-ons mandatory? ⌄
No. Extra Storage & Media is the only add-on on the public pricing page today. Starter, Studio, and Signature bundle launch work and growth tools by tier — you are not expected to stack day-one add-ons on top of a bare platform plan.
What payment methods do you accept? ⌄
Ownstack can support card, bank transfer, invoice-based billing, and other approved payment methods depending on the package.